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Which Content Marketing Platform is Best for Your Business?



content marketing platform

You can make the most out of your marketing efforts by using a content marketing platform. There are many platforms you can choose from: StoryChief. CoSchedule. Percolate. HubSpot. No matter which platform suits you best, you can rest assured it will benefit your business. Here are some pros and con of each. Let's explore these options to help you decide which option is right for you.

StoryChief

If you are in the process of implementing a content marketing strategy, StoryChief is an excellent choice. Your content-marketing campaigns will be simplified with the user-friendly interface. You can choose which platforms to publish your content on, automate content publishing, and streamline your content review process. You can also integrate social media campaigns directly into your content. Your content will be instantly promoted across all channels with this tool.

This software allows marketing agencies to easily run successful content campaigns and scale up their businesses. It can be integrated with clients' CMS and social media channels for easy collaboration and publishing. StoryChief claims StoryChief can improve customer engagement, sales and digital footprint. Its marketing calendar provides a comprehensive view on content performance and allows marketers to manage all aspects throughout the content lifecycle from one location.

CoSchedule

You have come to the right spot if you are looking for a content platform that will help manage your calendar. CoSchedule’s calendar feature lets you schedule posts and monitor social channels. You can drag-and drop to move campaigns between dates. It is easy to keep tabs on everything and ensure your marketing efforts receive the attention that they deserve.

CoSchedule allows you to create social campaigns even without writing blog posts. You don't need to spend time creating social posts. Instead, use templates to quickly put together a schedule. A campaign can be saved as a template by adding a single social media posting to it. You can also use CoSchedule to promote past blog posts. The platform can be used to schedule social posts, send emails, and manage ads.

Percolate

Percolate, which is a content platform, can help you create and deliver content. Percolate integrates with many other systems and tools to offer visibility solutions. It has received new funding and recently added premium prospecting options. You can read on to learn about the platform. You will be glad that you did.

The powerful content management system allows marketing teams to manage campaigns and create content all from one place. Percolate allows marketers to collaborate across departments and teams. It includes enterprise-grade approval chains as well as an image editor that can be used for editing content. Percolate offers customizable topic- and tag analytics that can be used to measure the success of each campaign. It also helps marketers manage content and create editorial calendars for different channels and teams. Percolate makes it easy to manage social networks and track users' interactions.

HubSpot

HubSpot, a content-marketing platform like HubSpot, can make it easier to attract customers. HubSpot provides value to users and helps companies build a relationship with leads. HubSpot also tracks user behavior to follow up on them. This is an excellent way for your business to achieve its goals. The right platform is essential.

You may be new to the field of content marketing. HubSpot can be a powerful tool that will help you to build a solid foundation, attract more leads and convert them into customers. You should be aware of the common mistakes that can be made when using HubSpot. Here are 38 common mistakes made by businesses with HubSpot. Converting leads into opportunities is one of the most difficult tasks.

Scripted

The Scripted marketing platform for scripted content offers a variety writing services, collaboration and analytics to help optimize the performance and measurement of your content. This platform automates content creation with tools that include collaborative editing and approval as well as writing tools. You can also find freelance writers on the platform. To hire a writer for your project, sign up to receive a free trial of the paid version or to begin your job.

To use Scripted you need a content strategy. You'll need to create a plan for your content that addresses your business's objectives. This can be a difficult process and you should communicate your content ideas to your entire team. Scripted makes it much easier by providing recommendations. The platform's Recommended Content feature leverages artificial intelligence to optimize content before it is written.




FAQ

Why should I do content marketing?

HubSpot says that the average person spends more than two hours a day on content consumption. That's a lot to spend time with content!


Are you a content marketer worth your money?

Content marketing is an essential part any online business strategy. It is also a very effective way to increase brand exposure. Content marketing is not only for customers.

Content marketing is about creating useful information that people want. The most successful companies know how to engage their target market by using content marketing as a central component of their digital marketing strategy.


How can you create a content marketing strategy that is effective?

First, decide what type of content you want. This will help you create a content marketing plan that is effective. Then, decide who your target market is and how they use the internet. Next, choose the best channels to reach your target audience. Finally, choose the right keywords for each channel and write compelling copy for each piece of content.



Statistics

  • According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
  • Seventy-two percent business to business (B2B) (mailchimp.com)
  • According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
  • An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
  • To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
  • In fact, would pay more for a better customer experience, and 86% of B2B buyers would pay more. (neilpatel.com)
  • We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
  • According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)



External Links

sproutsocial.com


contentmarketinginstitute.com


slideshare.net


slideshare.net


blog.hubspot.com


contentmarketinginstitute.com




How To

How can I get started with content-marketing?

Content Marketing is an effective way for organizations to reach potential customers and generate leads online. This helps you reach potential clients by providing valuable information on products or services.

Content marketing encourages trust among customers, which leads to increased sales conversions.

To get started, you can create a blog. Blogs are user-friendly platforms that allow you to post fresh articles regularly.

This allows people who have read your work to return often. You can also use social media sites, such as Facebook or Twitter, to share pertinent news and information.

YouTube also allows you to make videos. These videos can educate viewers on topics related to your business.

Canva and other tools can be used to create infographics. Infographics are visual representations that show data. They can be used to explain complex concepts and make it easier to absorb information.

More readers will be attracted to your blog if they are more consistent and frequent.




 

 



Which Content Marketing Platform is Best for Your Business?