Podcasts on social media marketing are a great way to improve your social marketing strategy. Many podcasts feature experts who share their expertise with listeners. Social media marketing podcasts are a great way to get insights into the latest trends in the industry. Here are the top four. For the best results, listen to at least two. Here are some tips for choosing the right one.
Neal Schaffer
The show often features both social media experts as well as gurus. Neal Schaffer has been an expert on digital transformation and co-founded the social media marketing company PDCA Social. He is also a fractional CMO at several companies, and lectures at Rutgers Business School as well as the Irish Management Institute. Schaffer is an international keynote speaker, having written four books, including The Age of Influence. This podcast explores topics related to social marketing, including influencer marketing and content marketing.
Michael Stelzner
Michael Stelzner’s podcast on social networking management is an excellent choice if marketing trends are your passion. This podcast features interviews of top social media marketing professionals and tips for how to implement them. The podcast covers topics such as Instagram and TikTok. It also discusses how to keep motivated as a content creator. It's also well worth checking out if you're in the market for a marketing professional.
Pat Flynn
"The Baby Effect" Pat Flynn, the founder of online business coaching, shares a real-life tale about how he learned during his time at a major corporation. He worked on a project for 44 hours and got a $50k return on his time. It's amazing how one could learn so many things from a simple Lego delorian. Pat Flynn provides social media tips, strategies and insights in addition to sharing his personal experience.
Reid Hoffman
This social media marketing podcast from LinkedIn co-founder and founder of Twitter, Andrea Ross, has just celebrated its 500th episode. The topics discussed are not necessarily related to social networking, but listening to Ross' insights can help you keep your campaign on the right track. Recent episodes discussed copywriting and personal branding. It's a great way to stay on the pulse of the latest trends. You should subscribe to the podcast if social media is a passion. It will keep you up-to-date with new ideas and trends.
John Jantsch
If you are interested in social media marketing, you should listen to John Jantsch's podcast. He is known as one of the top marketing experts in America. In fact, he is the author of three best-selling books in this area. His simple style and low-key demeanour make him an invaluable resource for new business owners. He started his social media marketing podcast back in 2009, which has been incredibly popular, drawing industry experts such as David Meerman Scott and Michael Gerber to discuss the latest trends in digital marketing.
Jon Loomer
Here's information and tips on Facebook advertising. Jon Loomer's podcast should be listened to by all marketers looking to increase their Facebook page traffic. This podcast covers the latest in Facebook advertising and strategy, and features episodes that discuss the latest updates to the social media platform, such as iOS 14.
FAQ
How does Content Marketing Strategy work for me?
Content Marketing Strategy grants you access to data that you would not otherwise have. This data allows you measure the success of different types content.
It allows you to identify the most effective strategies to drive more visitors to your site. And it provides insight into your audience's behavior so that you can develop even better content.
This means you can spend less time worrying about what kind of content works and more time focusing on what doesn't.
An analysis of your audience's response to your messages can be done through a Content Marketing Strategy.
This analysis will allow you to determine which content they like. This will allow you to create similar pieces of content, and help keep your ideas alive.
A Content Marketing Strategy allows you to track the performance and effectiveness of your content. By sharing content, you will be able to easily identify which types of content converts better.
In short, a Content Marketing Strategy is the key to ensuring your content performs as intended.
Why is a Content Marketing Strategy necessary? Why not send out emails or share social media updates?
There are two main reasons that you might ignore a Content Marketing Strategy.
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You may think that social media posts or email marketing is enough to get people talking.
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If you haven't tried email marketing or posting on social media, you might assume that this type of content isn't practical.
Both of these assumptions are false.
Email marketing and social media posts can be great ways to communicate with customers and prospects. However, they aren't enough by themselves.
Your goals can't be achieved by an email campaign. It should be part of a larger strategy. And social media posts alone won't help you achieve your goals either. They must be part of a comprehensive plan.
This is where a Content Marketing Strategy comes in. You can manage your entire content creation by creating a strategy with clear objectives.
You'll have more time to concentrate on other important aspects of running your company, such as growing your audience and increasing conversions.
And even though there are many benefits to having a Content Marketing Strategy, it doesn't mean it's easy.
However, a strategy is a key to success.
How can I improve the content marketing strategy of my company?
By focusing on content and distribution, you can improve your content-marketing strategy. You must first understand your ideal customer. Also, find out where they are online. Once you have this information, it is possible to tailor your content so that they are interested in what you are offering. A second thing you need to do is develop a unique voice that stands out from your competitors. The third step is to determine how to best distribute your content.
How much should I spend on Content Marketing?
That depends on how many leads you want to generate. Depending on the industry, the average cost of a lead is $5-10. We spent $20 per lead when we started our business. Today, we spend about $6-7 per lead.
What is Content Marketing without an Agency?
No! There are plenty of tools available online that make it easy to create high-quality content. Agencies tend to charge higher prices for their services.
Statistics
- Seventy-two percent business to business (B2B) (mailchimp.com)
- According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
- Measure your goals with a progress indicator of 0-100%. Make your goals collaborative and transparent (semrush.com)
- Companies that use content marketing see approximately 30% higher growth rates than businesses not using it. (mailchimp.com)
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
- This marketing strategy landed Ford a 15.4% conversion rate. (neilpatel.com)
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
External Links
How To
How to Create a Video for Content Marketing?
The best way to communicate with your audience is through content marketing videos. You can connect with your audience by sharing stories that they are interested in. How do you make them stand apart from the rest? These are some ways to make your videos stand out from the rest.
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First, you need to understand that videos are not "one-size fits all". You want your video to be tailored to your audience. If the message you are trying to communicate isn't applicable to everyone, why would they watch it?
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You shouldn't pick the cheapest option when selecting a platform. YouTube, Vimeo and Instagram are just a few of the many platforms that are available. You have many options and different benefits. If you make the right choice, you can save money and increase your engagement.
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Include subtitles in your videos! It will help you understand your language barriers better and make your videos more accessible.
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And finally, remember to ask yourself these three questions before beginning: Who am I talking to? Why am I making this video? What is my video about? Once you have answered these questions, creating videos is much easier!